360 Virtual Tours and Matterport are both powerful tools for showcasing properties, but they differ in several ways.
360 Virtual Tours are interactive, immersive experiences that allow the user to explore a space in a 360-degree view. The user can navigate around the space by clicking on arrows or using their cursor to move the view. They can also zoom in and out to get a closer look at specific details. 360 Virtual Tours provide a more interactive and engaging experience than static photos or videos, as the user has more control over what they see.
Matterport, on the other hand, is a technology that captures 3D models of spaces using a specialized camera. The resulting model can be explored in a similar way to a 360 Virtual Tour, with the user able to move around the space and zoom in and out. However, the technology behind Matterport allows for more detailed and accurate models, with the ability to measure distances and create floor plans from the captured data.
In terms of cost, 360 Virtual Tours are generally more affordable and accessible, with many options available for creating virtual tours using a smartphone or a low-cost camera. Matterport, on the other hand, requires specialized equipment and software, and can be more expensive to produce.
Overall, both 360 Virtual Tours and Matterport offer unique benefits for showcasing properties, and the choice between the two will depend on the specific needs and goals of the user, as well as the budget available. If a more detailed and accurate model is required, then Matterport may be the better option, while if affordability and accessibility are key, then 360 Virtual Tours may be the way to go.